Titre
Faith, hope and 5000 dollars the trials and triumphs of the first 75 years
Auteur
Dan J. Forrestal
Langue
Anglais
ISBN
9780671240516
Éditeur
Simon and Schuster, 1977 067124051X 9780671240516
Prix
€ 11,60
Détails
paperback 285pp. in goede gebruikte staat, veel bijz foto's in zw/wit
Plus d'informations
"Faith, Hope & $5000: The Story of Monsanto: Trials and Triumphs of the first 75 years," by Dan J. Forrestal, Simon and Schuster, NY, 1977. This 285 page paperback tells the story of Monsanto Chemical Company from its formation in 1901 by John F. Queeny to manufacture saccharin. Queeny had no technical background but had been sales manager for Merck & Co., and came to St. Louis as purchasing agent for Meyers Brothers Drug Company. Vanillin and caffeine were soon added to the product line followed by phenol in 1915.
To have competitive cost structure, chemical companies tend to build world scale plants and then sell the product in every possible market. This results in the "original conglomerate" label for companies. It also gives exposure to multiple markets where growth can be pursued. Hence, opportunities develop in parallel markets. For Monsanto phthalic anhydride, initially produced as a raw material for laxative phenolphthalein and phenol (for aspirin) set the company path in the direction of plastics and functional fluids. Ultimately plastics led to styrene (for WWII synthetic rubber), polystyrene, acrylonitrile, Acrilan, and the first license of Dupont Nylon technology. Functional fluids dovetailed with other interests to plasticizers, hydraulic fluids, and transformer fluids including PCBs.
To have competitive cost structure, chemical companies tend to build world scale plants and then sell the product in every possible market. This results in the "original conglomerate" label for companies. It also gives exposure to multiple markets where growth can be pursued. Hence, opportunities develop in parallel markets. For Monsanto phthalic anhydride, initially produced as a raw material for laxative phenolphthalein and phenol (for aspirin) set the company path in the direction of plastics and functional fluids. Ultimately plastics led to styrene (for WWII synthetic rubber), polystyrene, acrylonitrile, Acrilan, and the first license of Dupont Nylon technology. Functional fluids dovetailed with other interests to plasticizers, hydraulic fluids, and transformer fluids including PCBs.
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