Titre
Why Not Is The New No Way
Auteur
Tobias Krasenberg (Author), Linda van Deursen (Editor)
Langue
néerlandais
ISBN
9086900992
Éditeur
Veenman Publishers
Prix
€ 55,00(Excl. toute livraison)
Détails
This collection of interviews about the relationship between creative youth culture and the commercial world sheds new light on recent trends in hipster capitalism. Contributors include Mike Clark, Karl Grandin, Marco Sterk, Influenza, Best Company,
Plus d'informations
Published in july 2007 as part of the "Hard School Books" series, which researches various parts of the graphic design field in various ways.
'Why Not?' is the new 'No Way!' contains a series of interviews about the relationship between creative youth culture and the commercial world. This relationship has been through some interesting changes the past few years. Looking at it from youth culture's perspective, you could summarize it as: 'what used to be selling out, is now considered a status symbol'.?At the same time, big corporations seem to have learned a few things as well and offer more freedom and space for young creatives. Still there seems plenty of reason to remain critical...
The book features interviews with young creatives (graphic designers, artists, illustrators, etc.) coming from youth cultures like street-art, skateboarding, music, graffiti, etc, and tries to feed the discussion about this topic.?The interviews question how young people, in the creative field, construct their moral boundaries when dealing with big commercial clients, how to deal with 'Hype', and how they would like to see this relationship evolve.
'Why Not?' is the new 'No Way!' contains a series of interviews about the relationship between creative youth culture and the commercial world. This relationship has been through some interesting changes the past few years. Looking at it from youth culture's perspective, you could summarize it as: 'what used to be selling out, is now considered a status symbol'.?At the same time, big corporations seem to have learned a few things as well and offer more freedom and space for young creatives. Still there seems plenty of reason to remain critical...
The book features interviews with young creatives (graphic designers, artists, illustrators, etc.) coming from youth cultures like street-art, skateboarding, music, graffiti, etc, and tries to feed the discussion about this topic.?The interviews question how young people, in the creative field, construct their moral boundaries when dealing with big commercial clients, how to deal with 'Hype', and how they would like to see this relationship evolve.
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